AI Search Optimization (AEO & GEO)
AI search optimisation covers two related jobs: answer engine optimisation, getting your business quoted in AI Overviews, featured snippets and voice results; and generative engine optimisation, being accurately represented when someone asks ChatGPT, Perplexity, Gemini or Copilot for a supplier in Saudi Arabia. IITWares builds the structure and content that makes that possible — in Arabic and English.
IITWares has worked from one studio in Jeddah since 2010 and has delivered more than 400 digital projects for clients in Riyadh, Jeddah, Dammam and across the Gulf. You speak directly to the people doing the work, and the scope and price are written down before anything starts.
Start a projectWhat the work covers
Direct answers, well placed
Clear definitions and concise answers positioned next to the question they answer, followed by the detail that establishes context.
Consistent entity information
Company name, contact details, location and services stated identically everywhere, because inconsistency is what makes generative systems describe a business wrongly.
Structured data that matches the page
Schema reflecting visible content, which is the only sort that helps.
Crawlable HTML
Important content available without requiring JavaScript execution, and AI crawler access reviewed deliberately in robots.txt.
Arabic as a first-class case
Arabic-language AI answers are an emerging and under-served surface; they need Arabic content written natively to work at all.
How we deliver it
01 — Entity audit
How your business is currently described across the web, and where those descriptions conflict.
02 — Fix consistency
Make the facts identical everywhere they appear.
03 — Structure content for extraction
Headings, answers, comparisons and FAQs organised so a machine can lift a correct, attributed answer.
04 — Review crawler access
Confirm legitimate search and AI crawlers can reach public content, without exposing anything private.
05 — Monitor
Track how AI systems describe you over time and correct drift.
Works well alongside
Common questions
Can you guarantee we will be cited by ChatGPT or AI Overviews?+
No. No one controls what a generative system cites, and any agency promising otherwise is overselling. What can be done is to make your information consistent, structured and easy to extract correctly — which measurably improves the odds and, just as importantly, reduces the chance of being described wrongly.
Is an llms.txt file worth having?+
It can be useful as a clear statement of who you are and what you offer, and IITWares publishes one. It is not a ranking factor and should not be treated as one.
How is this different from normal SEO?+
It shares the same foundations — crawlable, well-structured, accurate content — but optimises for being quoted correctly rather than only for being clicked.
